Holfords Pool Services Pty Ltd was established in 1964 by Brian Holford as “Aquatic Pool Services” working as a mobile pool cleaning business.

In 1972 Brian opened his first store in Bellevue Hill under the name of “Bellevue Pools” and a second store in 1981 in Rose Bay under the name of “The Pool And Spa Place”.

Brian is still involved in the business since first opening the business in 1964. Brians son Andrew worked alongside him and most recently his daughter in law Diana manages the day to day of the store.